Sponsored by Specitup and Simpson Strong-Tie


Specitup is an award-winning software solution for home builders to get homes to market faster with accurate and profitable selling prices. Not an estimating or production program, Specitup is a new breed of software that includes plan / options / spec’ing management combined with comprehensive financial analysis.  Any builder that wants to shorten time to market, get deeper insight into profitability and grow their business needs Specitup. 


  • Create 7,000 options in seconds
  • Spec the same plan differently by community
  • Option up plans in hours
  • Analyze competitor offerings

“If I can’t compete, Specitup has told me that ahead of time, and I wouldn’t have even bought the lot.”
— D Logan, Owner, Logan Homes

“With Specitup I can add a new plan in a matter of hours. And now we don’t have to engage estimating until the house is actually sold.”
— Dan Kent, Owner Kent Homes

To learn more, visit specitup.net.

Simpson Strong-Tie uses technology to help builders see deeper into every element of the building process, so they can better achieve operational efficiencies, cost savings and customer satisfaction.

Since 2000, we have focused exclusively on residential construction and how technology can help manage every aspect of the building and home-sales process. That focus has enriched our team with a deep knowledge of the business of building homes, and we are eager to put that learning to work for your organization.

To learn more about the technology solutions, customer support, and training we offer, visit our website:  strongtie.com/solutions/builder